Affirm & Booking.com team to offer flexible payment options for travelers
By Delisha Fernandes
Affirm, a payment network that empowers consumers and helps merchants drive growth, has announced a partnership with Booking.com, one of the world’s leading online travel platforms, to offer flexible payment options for travel bookings.
Through this partnership, Affirm is available at checkout across several Booking Holdings Inc.’s travel brands, expanding on existing partnerships with KAYAK, Agoda, and Priceline. Booking Holdings is a global provider of online travel and related services.
When selecting Affirm at checkout, Booking.com customers will have the option to select a personalised payment plan that works best for their budget, paying over time in either monthly or bi-weekly payments. With Affirm, travelers can book now and pay over time with the peace of mind that they will never pay more than they agree to at checkout.
“Our business shows that consumers are increasingly booking travel with more flexible payment options, as Affirm’s travel and ticketing purchase volume grew nearly 50% year-over-year during the quarter ending June 30,” said Wayne Pommen, Affirm’s Chief Revenue Officer. “Expanding our relationship with Booking Holdings enables us to provide Booking.com customers with increased access to responsible credit, given Affirm only approves purchases we believe can and will be repaid.”
Offering Affirm at checkout can help merchants increase sales, average order values, and conversion, while reaching new customers. Booking.com joins Affirm’s network of more than 254,000 merchants including American Airlines, Cathay Pacific, CheapOair, and Vacasa.
Affirm aims to deliver financial products that help customers. By building a new payment network, the company help consumers to spend and save responsibly. Unlike credit cards and other pay-over-time options, Affirm provides consumers exactly what they will pay upfront, with no increase in that amount and no late or hidden fees.
IBSi Daily News Analysis
January 16, 2024
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