InsurTech PeppercornAI launches SaaS offering

By Gloria Methri

InsurTech PeppercornAI has announced the launch of its Software-as-a-service (SaaS) product. The company will offer its digital assistant Pipr as a SaaS proposition to MGAs, insurance providers, and brokers.

Pipr uses conversational AI to deliver a personalised, responsive, and empowering customer experience. Using natural language understanding, the platform guides customers through the motor insurance purchase process, removing the need for filling out forms and waiting on hold.

Since launching its own MGA Peppercorn Insurance in January 2023, the company encouraged the acceleration of its SaaS product launch. Specifically, the start-up is seeing interest in its platform due to its ability to lower operational costs and mitigate risk by offering an end-to-end digital experience.

Currently, less than one in ten Peppercorn customers ever need to interact with a customer agent, reducing the number of agents needed in call centers. Furthermore, Pipr’s automated pre-sale underwriting feature can improve risk and lower loss ratios, a process that is typically done manually and takes significant time and resources.

In launching its SaaS product, PeppercornAI aims to support the industry by relieving rising cost pressures using its technology, which it says can deliver lower prices and improve the customer experience at the same time.

Nigel Lombard, CEO and Founder of PeppercornAI said, “We are on a mission to help the entire industry accelerate its digital transformation, whether it is an InsurTech start-up with ambitious growth targets or a legacy provider looking for solutions to drive greater efficiencies.”

“Our team of insurance experts have transformed the customer experience to a wholly digital conversation, by building and training the world’s first conversational AI platform that’s purposefully built for insurance. Not only is this conversational-first approach providing a better customer experience which we’re seeing with consistently great reviews, but it is also proven to lower expenses and helps to mitigate risk too. It is a win-win-win – for customers, businesses, and the industry.”