Safexpay enters GCC, pledges up to $10m in digital payments ecosystem

By Delisha Fernandes

Safexpay, a digital payments company, has expanded its suite of payment solutions in three key GCC (Gulf Cooperation Council) countries- Saudi Arabia, Qatar, and Oman to cater to the unique needs of businesses and consumers in the region.

This strategic move represents a significant step forward in Safexpay’s mission to reshape the future of payments, solutions and foster innovation in these dynamic Middle Eastern markets.

The product offerings in these nations encompass a comprehensive range of solutions designed to cater to specific market requirements. These include, a White Labelled Payment aggregation, Payouts solutions, contactless payments like Facial Recognition-Based Payments, and Single-Click Checkout features viz. Aasaan.

Ravi Gupta, Founder and CEO at Safexpay, said, “The decision to target Saudi Arabia, Qatar, and Oman was a natural progression for Safexpay. The GCC countries, including the UAE, Qatar, Oman, and KSA, are witnessing exponential growth in contactless payments and are actively exploring innovative ways to serve consumers and businesses. We aim to on-board around 5000 merchants over the next 2-3 years, further cementing its presence in these markets, our value proposition is offering omnichannel platform for merchants, which is first of its kind in GCC markets.”

To support its expansion into the GCC region, Safexpay has strategically partnered with prominent organisations in the UAE, such as Magnati, Abu Dhabi Islamic Bank, Paynest, Dubai Chamber of Commerce, Rakbank and Network International. These partnerships are instrumental in enabling Safexpay to on-board merchants seamlessly and provide tailor-made solutions for their businesses, ensuring that their expertise and value proposition reach the right players in the market.

Safexpay is committed to investing approximately 10 million USD in the GCC region to ensure the success of its operations and provide payment solutions. It embodies the “India to the world” sentiment with commitment to establishing an indelible mark in the international fintech space by catering to the unique needs of businesses and consumers in Saudi Arabia, Qatar, and Oman.