Emirates NBD partners with Hub71 to boost FinTech innovation in MENAT

By Delisha Fernandes

Emirates NBD, a banking group in the MENAT (Middle East, North Africa and Türkiye) region, has partnered with Abu Dhabi’s global tech ecosystem, Hub71, to empower customers with FinTech solutions and drive a new era of advanced banking services.

Emirates NBD’s alliance with Hub71 opens doors to an array of possibilities that include expanding market reach to Abu Dhabi and introducing innovative financial solutions that cater to evolving customer needs, strengthening the bank’s commitment to driving industry-wide advancements.

Abdulla Qassem, Group Chief Operating Officer at Emirates NBD, said, “As a leading local bank that has always been committed to driving innovation in the region, Emirates NBD leads the future of banking to enhance financial prosperity for its customers, people and communities. This collaboration marks a significant step towards elevating customer experiences as Emirates NBD Bank harnesses the entrepreneurial spirit of Hub71 to offer tailored solutions and streamlined services for our valued customers.”

The global tech ecosystem, Hub71 provides startups with incentives, programs and access to a vibrant community with a network of more than 140 local and regional corporate, government and investment partners to support their development and growth from Abu Dhabi to international markets.

Ahmad Ali Alwan, Deputy CEO of Hub71, said, “At Hub71, we champion the growth of innovative startups scaling technology applications that can transform the future of finance and other sectors. Our partnership with Emirates NBD will pave the way for startups to validate products, secure commercial deals, and receive expert mentorship. By partnering with one of the UAE’s most progressive banks, we are creating a powerful combination for FinTech startups pursuing growth.”