PortX and Identifee join forces to enhance customer experience

By Delisha Fernandes

PortX, a financial infrastructure and integration technology company, announced its strategic partnership with Identifee, a vertical SaaS provider for banks and credit unions. This collaboration aims to empower financial institutions (FIs) with innovative solutions that enhance customer engagement and drive revenue growth.

Identifee’s all-in-one platform empowers FIs to drive deposits and revenue. Combining peer benchmarking, targeted prospecting, and on-demand micro-videos for FIs and their customers, Identifee offers a turnkey solution that empowers FI customer-facing teams to be more strategic and efficient.

The partnership with PortX brings a new level of accessibility and seamless integration to Identifee’s platform. PortX’s Integration-Platform-as-a-Service (IPaaS) technology enables FIs to integrate Identifee’s next-generation solution quickly and effortlessly into their existing systems. This integration allows FIs to leverage Identifee’s robust capabilities, including turnkey insight-led customer reports backed by behavioural science and AI-powered task automation.

“We are thrilled to embark on this partnership with Identifee,” said David Wexler, CEO of PortX. “By integrating Identifee’s comprehensive solution with PortX’s integration platform, we empower FIs to deliver more personalised and data-driven customer experiences. This collaboration will enable FIs to accelerate revenue growth, exceed customer expectations, and maintain a competitive edge in the industry.”

Vigen Ismailyan, CEO of Identifee, said, “Our partnership with PortX opens up exciting new possibilities for FIs. By leveraging PortX’s seamless connection capabilities, Identifee can effortlessly integrate with an FI’s existing systems, providing them with our turnkey solution. Our partnership will enhance customer engagements, save time for FIs, and drive significant revenue growth.”