Adyen partners with Cash App to offer Cash App Pay to its US customers

By Edlyn Cardoza

Adyen, the global FinTech platform for leading companies, has partnered with Cash App to offer Cash App Pay, a mobile payment method, to Adyen’s customers in the United States. Businesses working with Adyen will access Cash App Pay as an integrated payment method for their U.S. customers. This payment method will be available online soon and in stores next year.

“We are excited to partner with Adyen to bring Cash App Pay to more businesses in the U.S.,” said Owen Jennings, Chief Operating Officer of Cash App. “As the first fintech platform to partner with the Cash App Pay ecosystem, we look forward to seeing the value this partnership brings to our customers and Adyen businesses.”

By offering Cash App Pay, Adyen businesses will provide customers with a convenient and easy way to pay using their Cash App balance or linked debit card. This Cash App software integration will also offer Adyen’s business customers access to Cash App’s 80 million annual active users, who make up one-third of millennial and Gen Z consumers in the United States. This will offer your customers a secure and seamless payment experience that can feature high authorisation rates and a better shopping experience.

“At Adyen, we are constantly adding new payment methods to ensure our businesses can reach their end customers where they are,” said Roelant Prins, chief operating officer of Adyen. “We are happy to form this strong partnership with the Cash App team. We look forward to seeing how we can continue this partnership to better serve businesses and their customers.”

Recently, IBS Intelligence reported that Adyen had announced the expansion of the Real Time Visa Account Updater (VAU) to Europe. As the first platform to offer real-time VAU coverage in Europe with Visa, Adyen will help its clients increase the revenue and approval rates of card-on-file payments by automatically updating Visa accounts in real time.