BankSathi adds 3 Indian languages to bring financial inclusion to its users
By Leandra Monteiro
Seasoned Investor Kunal Shah-backed Financial Advisory platform BankSathi has added Telugu, Bengali, and Marathi to its platform to bolster growth in the lesser-known financial domains across India. This move will benefit 30 lakh customers and 5 lakh advisors Pan India.
To break the language barrier in financial inclusion as it’s becoming multilingual, BankSathi customers from tier-2 and beyond can have the comfort of speaking with someone in their own language and understanding FinTech products, which may otherwise appear confusing and intimidating. They can now use Telugu, Bengali, and Marathi for accessing accounts, product information, services and many other things through the BankSathi apps.
Commenting on the latest development, Jitendra Dhaka, Founder & CEO BankSathi said, “India’s soaring ambition rests in its hinterlands. And it is our dear vision to create a truly democratic offering, one that can be accessed by the majority of the Indian population. To the same end, we have gladly added 3 languages to our platform and will continue to introduce new languages with time. By introducing vernacular languages on the platform, we will eliminate language barriers. This is a natural step in our journey to become the one-stop financial advisory platform for the next billion users of India. Within next fiscal two more local languages will be added to the application in a future version. Our goal is for every Indian to be financially empowered, to have a professional financial advisor, and to take proactive steps towards saving and building wealth.”
IBSi Daily News Analysis
January 16, 2024
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