SmartMetric announces the adoption of biometric credit cards by Visa and MasterCard
By Delisha Fernandes
SmartMetric, a provider of biometric credit cards, has recently announced the adoption of its advanced security features by leading payment networks, Visa and MasterCard.
As with any new disruptive technology, SmartMetric sees that in the first instance, there will be a steady adoption take-up, and then we will see a dramatic S-curve adoption of biometric cards as banks and consumers alike are drawn to the advanced security of credit cards that have inbuilt biometrics.
“SmartMetric is the original developer of biometric credit cards and, having spent years and millions of dollars in R&D to reduce the size of biometric electronics to fit inside a credit card, finds that it has created the most advanced and user-friendly biometric credit card in the world,” said Chaya Hendrick, President and CEO SmartMetric.
SmartMetric has developed a biometric credit card with an internal rechargeable battery that is used to power the fingerprint scanning of the card user, independent of card reading terminals and ATMs. This allows the biometric card to be used “anywhere and anytime” a cardholder wants to use their new biometric card.
Other less advanced cards have begun trials in Europe that are not self-powered. This is a huge disadvantage over the SmartMetric card as a non-powered biometric card will not work at many gas stations, ATMs and restaurants that process the credit card charging away from the table.
The advanced SmartMetric biometric card has many other features, not least its hardware-based detection of a live finger. This provides the card with added security against fake fingerprint replicas, making the SmartMetric biometric card the most secure.
Market research states 84% of US adults had a credit card in 2021. The study also reveals 70% of current credit card users are willing to pay $70.00 for a biometric-secured credit card.
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